Eurosport / Betfair

Working with leading online betting exchange, Betfair and Eurosport TV, Blue Tuna produced a series of greyhound racing programmes – ‘Sunday Night Dogs’. A unique feature of the series was the integration of real-time betting information from Betfair.com into the live programme graphics, allowing viewers to keep updated with the market prices. A bespoke software application was developed by Blue Tuna for this purpose.

FORMAT Digital Betacam
TYPE Live Television Programme
REGION UK & Ireland